The Quick Sale Listing Strategy - Close in 15 days!

 Preapproving your home for a 15 day sale!

Western Realty Associates, a California based residential real estate brokerage for 20 years, has addressed the fast paced Ca. housing market conditions with low inventory, multiple offers, and shortened time lines. "We have come up with a listing and sale strategy that will shorten the listing and sale to close cycle to as low as 15 days, with no problem." The strategy is to make the seller’s home data as transparent as possible to perspective buyers so they have little or no unanswered questions about the condition, terms, or closing considerations when first making the offer.

The traditional listing, offer, and due diligence periods are just out dated, slow, and in most cases cause the seller additional negotiations and frustrations, as well as leave both parties in limbo for extended periods as long as 17 days or more due to a back loaded process.



Sold in 21 Days!

Our new strategy and process accomplishes exactly the opposite and by providing 100% upfront transparency. Before the home even gets placed in the local MLS as for sale, we front load the process so we have all seller disclosures, inspections, reports, and lenders appraisal in hand, so that any buyer and agent can review them entirely BEFORE submitting their offer. This front loaded process, ensures all information necessary to make an informed offer is immediately available. And reduces the contingency requirements down to as little as zero days, and no more than 5 days. This efficient and complete upfront process also gives our office the ability to handle listings in any market location even far from our main office as ALL the pricing, disclosures, and due diligence is done ahead of the home coning to market. At the time of listing, we are as informed about the property and local market conditions as any local agent and probably better.

Below is the outline and explanation of how each step of the pre-listing, report ordering, property pre-approval, are completed before placing listing in the local MLS for buyer offers.

 

a.       Property listing preparation: (15-60 days)

·         Property is viewed by Listing Agent “LA” to determine general condition.

·         LA determines closest possible actual selling price and sets that with sellers.

·         LA and seller discuss general strategy for repairs, clean up, staging, etc.

·   Can be none, some, or all, depending on home and desired outcome.

·         LA lines up all vendor affiliates who will assist in preparing home for market

·   Determines vendor, service prices, budget for any repairs, and how to be billed.

·   Inspections, reports, repairs, staging should be billed to escrow when possible. Some billing premium may be experienced due to deferring payment for provider.

·         LA and seller sign Quick Sale Listing Agreement with above items agreed.

b.      Pre-listing Disclosure, inspections, reports:

·         Seller disclosures drawn and signed

·         Lock Box placed

·         Pest Inspection ordered and completed. – Results reviewed for work or no?

·         Home Inspection ordered and completed – Reviewed with seller for repairs or no?*

·         Escrow opened – Estimated HUD requested with assumed terms at list price 10% down payment, conventional loan at market rate, zero points, $1500 in buyer costs, no seller credits, close in 21 days.
(*Seller to pay thru escrow home inspection cost, and any agreed on repairs.)

·         Preliminary title report ordered.

·         Appraisal ordered by lender affiliate and review for acceptance.

    ·   Lender to set up assumed buyer profile for “pre-approving buyers”

c.       Listing  - Listing Agreement with Price is prepared and Signed

·         As per LA and seller prior discussion, the listing agreement with signed pre-listing plan attached as addendum, is drawn and signed.

d.      Offer  - Offer review and acceptance guidelines:

·         Offer to be within $5,000 of list price to be acceptable for review.

·   Buyers to review all reports BEFORE submitting offer. Sign as reviewed.

·   Buyer confirmation of acceptance within 24 hours of receipt.

·   All contingencies except loan within 2 days of accepted offer.

·   Appraisal and Loan contingency removal within 7 days of accepted offer.

·         Loan - If buyer lender cannot perform, buyer is offered our lender (optional to remain within RESPA). Our lender will give 72 hour approval and 7 day contingency removal.

·         Close of Escrow to be 15-21 days from date of accepted offer.

Reports, Inspections, and terms of offers will be posted online and viewable by all buyers/or agents with a code for viewing. Transaction / Loan Processing Team to handle document posting and viewing duties as “property preapproval” Listing Coordination upfront service.

II. Service Affiliates Checklist: (complete list and order service before placing home in MLS).

            Listing Agency: 

            Lender:  

            Escrow Company:  

            Title Company:

            Home Inspection Firm:

            Pest Inspection: 

            Appraisal Firm: 

            Home Insurance:
            Home Warranty:

To list your home for sale, or to learn about the revolutionary No Haggle Listing process, email sales@wrfco.com, or call their Carlsbad office at 760-599-1261, or just visit www.1Californiahomes.com.